Target Audience Research - Results and Conclusions

Question 1

The majority of the people who completed the questionnaire where females.

Question 2

From looking at the bar chart we can see that the audience we asked were between the ages of 16-25.

Question 3          

When we asked the question, ‘Do you eat takeaway?’ 100% of people asked said yes.

Question 4

From looking at the bar chart, the most popular answer for how often do you eat takeaway was twice a week.

Question 5

For this question we were given a variety of different type of takeaways, the most popular type of takeaway though was pizza.

Question 6

The majority of our audience said their favourite thing about takeaway was the taste.

Question 7

From looking at the graph, it tells us that the thing that people disliked about takeaway was the fact its greasy.

Question 8

From asking this question about how many takeaways are within walking distance, it gave us an idea of how many takeaways are within a certain area, the two most popular answers were 6 and 10+.

Question 9

Most people said that everyone within their household ate takeaway.

Question 10

The top two answers for the question showed us that people on average spend £10 on takeaways.

Question 11

By looking at this pie chart, we can see that people buy takeaway because they like the taste.

Question 12

From looking at this chart, we can see that the most popular time of day to buy takeaway is evening.

Question 13

When we asked this question about what day do you buy takeaway, people mostly said Saturday.

Question 14

For this question, we asked what comes to mind when you think of takeaway,  we got given a variety of different answers, this is what people said:

• Family
• Tasty
• Fat
• Fast
• Grease
• No washing up
• Poppadoms
• Easy
• Food
• Chips
• 'mmmmm'
• Chinese
• Chicken